Highlights From the Boomer Business Summit


06 Apr Highlights From the Boomer Business Summit

If you read my last post, you know our CEO, Philip Jordan, and our head of strategic development, Ryan Hedspeth, were headed to San Francisco to speak at the Boomer Business Summit. Well, they’re back, and their trip was a great success! They enjoyed meeting other leaders in the senior market and sharing insights and ideas. In the photo below, you can see Philip speaking on a panel called The Older Consumer: Design Thinking & User Experience Strategy along with Lauren Steingold from Uber Health, Colleen Castleman from Tivity Health, Rachel Francine from SingFit, and facilitator Ulya Khan .


Ryan spoke on a panel called Marketing Fundamentals in a Hi-Tech World. Here he is with Allie Vadas from Immersion Active and moderator Lola Rain (not pictured: Lauren Schuster from GlynnDevins).

The discussions centered around unique offerings designed to engage seniors in a meaningful way.  These weren’t your typical online, faceless, service offerings. They were offerings that engaged older adults in person and the conversation highlighted the impact of that medium. All in all, it was a productive and inspiring event!







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